Hair can become brittle for a number of reasons, including color treating. Purple Rice Water Strength + Color Care Shampoo helps restore hair to a stronger, healthier state. Our high-rated formula is one of the best sulfate-free moisturizing shampoo options currently available with Rice Extract. Once forbidden to those without ample wealth, everyone can now enjoy using rice water for healthier hair.

Purple Rice combines with Wild Orchid and Sweet Violet Extract in this mineral rich cleanser that removes dulling residue, while restoring shine and strength. For extra luxurious moisturizing, we include certified organic Shea Butter, Argan Oil and Jojoba Oil into this rich blend. With every use, your hair receives a major boost of natural strengthening protein and nurturing oils.

Purple Rice Water Shampoo smells divine and makes your color-treated hair clean and soft with added brightness.